Outfit Repeaters

How do you promote a detergent brand like Persil? You sponsor the kings and queens of outfit repeaters: cartoon characters.

Instead of viewing repeating outfits as a negative, we realized that it’s a sign of self-confidence — and more importantly, a sign that you wash your clothes.


PROF Federico Giraldo
S Sofia Osorio
AD Avani Choudhary
CW Ander Perez

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